Last Updated: April 01, 2024.
Meta8 Technologies Ltd., doing business as ProdMetrics (collectively, "ProdMetrics", "we", "us", or "our" respect the privacy of individuals who interact with us, such as our website visitors, customers, leads and prospects, business partners, end users, event attendees, job applicants and recipients of marketing communications ("you" or "your"). This Privacy Policy explains who we are, how we collect, share, and use personal information about you, and how you can excerise your privacy rights.
This Privacy Policy only applies to personal information that is provided to or is collected by us (i) through our website at www.prodmetrics.io ("Website") and (ii) when you visit, interact with, or use any of our offices, events, sales, marketing, and related online and offline activities. When we refer to any combination of the above in this Privacy Policy, we will use the term "Services".
This Privacy Policy does not apply to personal information that we process on behalf od our individual and business customers in our role as a service provider, such as information that we receive through the ProdMetrics software services or other ProdMetrics services (collectively, the "Subscription Services"). Where a ProdMetrics busienss customer who purchases and uses the Subscription Services is the controller (e.g. you are the business customer, account manager, or any other individual authorised to use the Subscription Services under the business customer's account, or your personal information is provided by the business customer through their use of the Subscription Services), please reach out to the respective business customer directly. We are not responsible for the privacy or data security practices of our business customers.
This Privacy Policy also does not apply to websites, products, or services that display or link to different privacy statements or that are operated by companies other than ProdMetrics, or to business activities or practices of third parties. The controller of the personal information addressed in this Privacy Policy is Meta8 Technologies Ltd., doing business as ProdMetrics.
If you have any questions about this Privacy Policy, please contact us at:[email protected]
When you access or use our Services, you acknowledge that you have this Privacy Policy and understand its content. Your use of our Services and any dispute over privacy is subject to this Privacy Policy and any applicable service terms (including any applicable limitations on damages and the resolution of disputes).
Meta8 Technologies Ltd. is a company incorporated in England & Wales, Company No. 13692673. Its registered address is 71-75 Shelton Street, Covent Garden, London, WC2H 9JQ, United Kingdom. We own and operate ProdMetrics, a proprietary software platform and SaaS application that helps businesses to track and measure their product metrics.
The personal information that we collect about you depends on the context of your interactions with ProdMetrics and the choices you make, the Services and features you use, your location, and applicable laws, but broadly falls into the following categories which in the preceding 12 months included:
When you subscribe to marketing or one of our newsletters, request a free trial or demo or any online training materials, apply for a position, request information about our products and services, create an account, fill out our forms, visit our offices, register for an event or webinar, complete a survey and/or otherwise communicate with us in any way, we ask you to provide certain personal information. This may include:
We may also record or monitor our telephone or other communications with you, to the extent permitted by applicable law.
Providing your personal information is optional, but it may be necessary for certain Services, such as to access content like whitepapers, to activate or access an app or a cloud service. In such cases, if you do not provide your information, we may not be able to provide you with the requested Services
We automatically collect certain device and usage information including when you use or interact with our Websites and emails we send you. This may include:
We collect this information through our Website, Services and through other technologies, such as cookies and similar technologies like single-pixel gifs and web beacons.
We may receive information about you from other sources (including third parties from whom we have purchased personal information) and combine that information with the information we collect. For example, we collect personal information from joint marketing partners, channel partners, our affiliated companies, recruitment agencies, lead generation providers, public databases, data providers, and social media platforms
This information may include mailing addresses, current and former job titles, email addresses, phone numbers, employment history, intent data (or user behavior data), IP addresses, social media profiles, LinkedIn URLs, and custom profiles and resumes.
We use the personal information that we collect about you for a variety of purposes and on the legal bases described in this Privacy Policy, which in the preceding 12 months included:
In carrying out these purposes, we combine data we collect from different contexts or that we obtain from third parties to give you a more seamless, consistent, and personalized experience, to make informed business decisions, and for other legitimate purposes.
Whenever we share your personal information with a third party provider, we ensure that this is done so in accordance with applicable laws. The types of entities to whom we disclose and have disclosed information within the last 12 months, include:
We may also share aggregated or deidentified usage data with third parties to help us perform analysis and make improvements. Additionally, we may share anonymous usage data on an aggregate basis in the normal course of operating our business; for example, we may share information publicly to show trends in the use of our Services.
Any personal information or other information you choose to submit in communities, forums, blogs, or chat rooms on our websites may be read, collected, and used by others who visit these forums, depending on your account settings.
For further information on the recipients of your personal information, please contact us at [email protected].
Our Website may contain links to websites and services that are owned or operated by third parties (each, a “Third-party Service“). Any information that you provide on or to a Third-party Service or that is collected by a Third-party Service is provided directly to the owner or operator of the Third-party Service and is subject to the owner's or operator's privacy policy. We're not responsible for the content, privacy or security practices and policies of any Third-party Service. To protect your information we recommend that you carefully review the privacy policies of all Third-party Services that you access.
We use cookies and similar tracking technology (collectively "Cookies") to collect and use personal information about you.
We use appropriate administrative, organizational, technical and physical safeguards to protect the personal information we collect and process about you. The measures we use are designed to provide a level of security appropriate to the risk of processing your personal information and to help ensure that your data is safe and secure. Specific measures we use include using encryption technologies and storage on physically and electronically secured servers. However, no electronic transmission over the Internet or information storage technology can be guaranteed to be 100% secure. Although we strive to use commercially acceptable means to protect your personal information, we cannot guarantee absolute security. You are solely responsible for protecting your password, limiting access to your devices, and signing out of websites after your sessions.
Your personal information may be collected, transferred to, and processed in, countries other than the country in which you are located, including the USA and other countries where we or our affiliates, subsidiaries or service providers (among others) maintain facilities. These countries may have data protection laws that are different to the laws of your country, and may not provide for the same level of data protection as your jurisdiction. We maintain primary data centers in the USA. Our group affiliates and our third party service providers and partners operate around the world. We take steps designed to ensure that the data we collect under this Privacy Policy is processed as described in this Privacy Policy and according to applicable law.
We have implemented appropriate safeguards to ensure that the recipient of your personal information offers an adequate level of protection, including entering into the standard contractual clauses for the transfer of personal data, or where required, we will ask you for your prior written consent for such international data transfers
Where we transfer your personal information to countries and territories outside of Europe, Switzerland and the UK which have been formally recognized as providing an adequate level of protection for personal information, we rely on the relevant “adequacy decisions” and “adequacy regulations” from the European Commission, Swiss and UK authorities
Where the transfer is not subject to an adequacy decision, we take appropriate safeguards to ensure that your personal information will remain protected in accordance with this Privacy Policy and applicable laws. These safeguards include implementing the European Commission's Standard Contractual Clauses as issued on 4 June 2021 under Article 46(2) GDPR for transfers originating in the EU and Switzerland; and the UK Addendum under Article 46(2) of the UK GDPR for the transfer of data originating in the UK.
Our Standard Contractual Clauses entered into by our group companies and with our third party service providers and partners can be provided on request. Please note that some sensitive commercial information will be redacted. If you have any questions or concerns related to international data transfers, please contact us using the information set forth below.
If you are resident in or a visitor from the European Economic Area, our legal basis for collecting and using the personal information described above will depend on the personal information concerned and the specific context in which we collect it. In most cases we use personal information where we have your consent to do so, where we need it to perform a contract with you, or where the processing is in our legitimate business interests. In some cases, we have a legal obligation to collect personal information from you.
If we ask you to provide personal Information to comply with a legal requirement or to enter into a contract with you, we will make this clear at the relevant time and advise you whether the provision of information is mandatory or not (as well as of the possible consequences if you do not provide your personal information). Similarly, if we collect and use your personal information in reliance on our legitimate interests, we will make clear to you at the relevant time what those legitimate interests are. Typically, our legitimate interests include: (i) improving our technology, products and services; (ii) for our marketing activities; and (iii) measuring the effectiveness of our marketing and promotional campaigns.
If you have questions about or need further information concerning the legal basis on which we collect and use your personal information, please contact us.
We retain personal information we collect from you where we have an ongoing legitimate business need to do so (for example, to provide you with a service you have requested or to comply with applicable legal, tax or accounting requirements, to enforce our agreements or comply with our legal obligations). Because these needs can vary for different data types in the context of different services, actual retention periods can vary significantly. We determine the appropriate retention period for personal information based on the amount, nature and sensitivity of your personal information processed, the potential risk of harm from unauthorized use or disclosure of your personal information and whether we can achieve the purposes of the processing through other means, as well as applicable legal requirements (such as applicable statutes of limitation)
When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymize it or, if this is not possible (for example, because your personal information has been stored in backup archives), then we will securely store your personal information and isolate it from any further processing until deletion is possible.
Where we are acting as a controller, and depending on your location and subject to applicable law, you may have the following rights regarding the personal information we control about you:
We respond to all requests we receive from individuals wishing to exercise their data protection rights in accordance with applicable data protection laws. To protect your privacy and security, we take reasonable steps to verify your identity before granting you account access or making corrections to your personal information.
The Website and its content, as well as our products and services, are not directed at children. We do not knowingly collect, use or disclose any information from anyone under 16 years of age and do not knowingly target our Websites, products or services to children under the age of 16. Persons under 16 years of age should not use or provide any personal information through our Websites, products or services. If we learn we have collected or received personal information from a child under the age of 16, we will delete that personal information in accordance with applicable law. If you are a parent or guardian and you learn that your children have provided us with personal information, please contact us.
We will update this Privacy Policy from time to time in response to changing legal, technical or business developments. The most current version of this Privacy Policy will govern our use of your personal information. If we make a material update to our Privacy Policy, we may provide you with notice prior to the update taking effect, consistent with the significance of the updates we make. We encourage you to periodically review this Privacy Policy to stay informed about our collection, processing and sharing of your personal information. You can see when this Privacy Policy was last updated by checking the “last updated” date displayed at the top of this Privacy Policy.
To exercise your rights regarding your personal information, or if you have any questions or concerns about our use of your personal information, please contact us by mail at: FAO Meta8 Technologies Ltd., 71-75 Shelton Street, Covent Garden, London, WC2H 9JQ, United Kingdom.
Or by email at: [email protected]